{"title":"Pretend Play","description":"\u003cp\u003eKitchens, dollhouses and dressing tables — the toys children use to copy the world they see around them. Half the value is in the story they invent while playing.\u003c\/p\u003e","products":[{"product_id":"childrens-play-house-kitchen-toys-set","title":"Grand Play Kitchen — 95cm, 54 Pieces","description":"\u003cp\u003eA proper floor-standing kitchen at 95cm, with 54 pieces to cook with. This is the one that ends up in the photographs — the centrepiece of a playroom rather than something in a box.\u003c\/p\u003e\n\u003ch3\u003eWhy parents choose it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFull height, so a child stands and cooks rather than crouching over a tabletop\u003c\/li\u003e\n\u003cli\u003e54 accessories means real play from day one — nothing else to buy\u003c\/li\u003e\n\u003cli\u003eLights and sounds that respond to what they do\u003c\/li\u003e\n\u003cli\u003ePretend cooking is where sharing, taking turns and storytelling happen\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e95cm tall floor-standing play kitchen\u003c\/li\u003e\n\u003cli\u003e54-piece accessory set included\u003c\/li\u003e\n\u003cli\u003eWorking light and sound effects\u003c\/li\u003e\n\u003cli\u003eTwo colourways: blue and pink\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAge\u003c\/h3\u003e\n\u003cp\u003eBest suited to \u003cstrong\u003e4–6 years\u003c\/strong\u003e. Suitable from 3 with supervision.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eContains small accessory pieces — not suitable for children under 3\u003c\/li\u003e\n\u003cli\u003eWipe clean with a damp cloth\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KidsStrike","offers":[{"title":"Blue \/ 95cm \/ 54-Piece Set","offer_id":53692200124710,"sku":"CJJT172837801AZ","price":99.99,"currency_code":"GBP","in_stock":true},{"title":"Pink \/ 95cm \/ 54-Piece Set","offer_id":53692200157478,"sku":"CJJT172837802BY","price":99.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/0628\/9702\/files\/97e13668-e0b0-45aa-9f13-ad0ba48325b4.jpg?v=1786805761"},{"product_id":"childrens-toys-play-house-kitchen-girl-toys","title":"Compact Play Kitchen with Induction Hob","description":"\u003cp\u003eA smaller kitchen for a smaller cook. The induction hob makes a proper cooking sound when a pan goes on it, which is the detail that keeps toddlers coming back to it.\u003c\/p\u003e\n\u003ch3\u003eWhy parents choose it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFits in a corner, a bedroom or a flat — you do not need a playroom for it\u003c\/li\u003e\n\u003cli\u003eSimple enough for a two-year-old to understand immediately\u003c\/li\u003e\n\u003cli\u003eResponsive sound effects make pretend cooking feel real\u003c\/li\u003e\n\u003cli\u003eA natural side station alongside a larger kitchen when siblings want to cook together\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey features\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eInteractive induction hob with cooking sound effects\u003c\/li\u003e\n\u003cli\u003eSturdy moulded construction\u003c\/li\u003e\n\u003cli\u003eCompact footprint for smaller spaces\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAge\u003c\/h3\u003e\n\u003cp\u003eBest suited to \u003cstrong\u003e2–4 years\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWipe clean with a damp cloth\u003c\/li\u003e\n\u003cli\u003eAdult supervision recommended during play\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KidsStrike","offers":[{"title":"Standard","offer_id":53692205564198,"sku":"CJYZ135133501AZ","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/0628\/9702\/files\/559ea06d-f7a2-44ca-a258-8195d66a571e.jpg?v=1786805980"},{"product_id":"girls-playhouse-makeup-bag-simulation-makeup-toy-set","title":"Wooden Pretend Makeup Set","description":"\u003cp\u003eEverything about getting ready, and none of it real. Smooth wooden pieces — lipstick, compact, comb, mirror — that let a child copy the morning routine they have been watching for years.\u003c\/p\u003e\n\u003cp\u003eEach piece is shaped for small hands with rounded edges and a soft finish. It all packs back into a cotton drawstring pouch, so it travels to playdates, holidays and grandparents' houses without pieces going missing.\u003c\/p\u003e\n\u003ch3\u003eWhy parents choose it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCompletely mess-free — there is no actual cosmetic anywhere in this set\u003c\/li\u003e\n\u003cli\u003eWooden rather than plastic, so it looks like something you would leave out\u003c\/li\u003e\n\u003cli\u003eRole play at its most natural: copying what grown-ups do\u003c\/li\u003e\n\u003cli\u003eComes in its own pouch, which solves where it lives\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat's included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWooden pretend cosmetic pieces including a lipstick, compact, comb and mirror\u003c\/li\u003e\n\u003cli\u003eCotton drawstring carry pouch\u003c\/li\u003e\n\u003cli\u003eSage green colourway\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAge\u003c\/h3\u003e\n\u003cp\u003eBest suited to \u003cstrong\u003e4–6 years\u003c\/strong\u003e. Suitable from 3 with supervision.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eContains small pieces — not suitable for children under 3\u003c\/li\u003e\n\u003cli\u003eWipe clean with a soft dry or lightly damp cloth. Do not submerge the wooden pieces.\u003c\/li\u003e\n\u003cli\u003eCheck pieces for chips or splinters before use\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KidsStrike","offers":[{"title":"Sage Green","offer_id":53692215787814,"sku":"CJJT263509801AZ","price":44.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/0628\/9702\/files\/3146be50-cb5f-4855-8c07-380a67f6137b.jpg?v=1786807289"},{"product_id":"house-doll-house-villa-diy-assembled-house","title":"Dollhouse Villa — DIY Assembly, Fully Furnished","description":"\u003cp\u003eA two-storey house that arrives flat and gets built — walls clipped together, rooms decided on, furniture carried in. 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recommended\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KidsStrike","offers":[{"title":"Pink","offer_id":53739848237350,"sku":"CJWJWJJM00235-Pink","price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/0628\/9702\/files\/5322900628383.jpg?v=1787323235"},{"product_id":"cartoon-supermarket-cash-register-toy","title":"Kids Cash Register Toy","description":"\u003cp\u003eScan it, ring it up, count the pretend change — a cash register that turns \"playing shop\" into an early lesson in numbers and taking turns.\u003c\/p\u003e\n\u003ch3\u003eWhy parents choose it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eIntroduces counting, sorting and simple money concepts through play\u003c\/li\u003e\n\u003cli\u003eEncourages imaginative, social role play with siblings or friends\u003c\/li\u003e\n\u003cli\u003eSturdy build for repeated opening, scanning and \"selling\"\u003c\/li\u003e\n\u003cli\u003ePairs well with a play kitchen or pretend market set\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat you get\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eOne cash register toy, 28 × 19 × 14cm\u003c\/li\u003e\n\u003cli\u003eChoose red or grey\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAge\u003c\/h3\u003e\n\u003cp\u003eBest suited to \u003cstrong\u003e2–4 years\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eContains small parts — supervise play with children under 3\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KidsStrike","offers":[{"title":"Black","offer_id":53745788944678,"sku":"CJWJWJYZ04234-Black","price":43.99,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":53745788977446,"sku":"CJWJWJYZ04234-Red","price":43.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1032\/0628\/9702\/files\/1631935111260.jpg?v=1787418206"},{"product_id":"childrens-maintenance-and-management-of-wooden-toolbox-toys-simulation-disassembly-and-assembly-multi-purpose-woodworking","title":"Wooden Pretend Tool Box","description":"\u003cp\u003eNuts to thread, bolts to loosen, a toolbox to pack it all back into — pretend DIY that keeps small hands busy screwing, unscrewing and \"fixing\" everything in sight.\u003c\/p\u003e\n\u003ch3\u003eWhy parents choose it\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBuilds fine motor skills through twisting, screwing and fitting pieces together\u003c\/li\u003e\n\u003cli\u003eEncourages imaginative role play around everyday repair jobs\u003c\/li\u003e\n\u003cli\u003eSolid wooden pieces are built to withstand enthusiastic use\u003c\/li\u003e\n\u003cli\u003ePacks neatly away in its own carry case\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat you get\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eOne wooden pretend tool set — style varies by option\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAge\u003c\/h3\u003e\n\u003cp\u003eBest suited to \u003cstrong\u003e2–4 years\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eGood to know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eContains small parts — supervise play with children under 3\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KidsStrike","offers":[{"title":"Carpenter Kit","offer_id":53745805951270,"sku":"CJGJ111034101AZ","price":62.99,"currency_code":"GBP","in_stock":true},{"title":"Mechanic 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